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Privacy policy

I. General information on data processing




1 Scope of processing of personal data



In the following, we inform you about the collection of personal data when using our website. Personal data is all data that can be related to you personally, e.g. name, address, e-mail address or user behaviour. These and other definitions of the General Data Protection Regulation can be found here.



As a matter of principle, we collect and use personal data of users only to the extent necessary for the provision of a functional website as well as our content and services. The collection and use of users' personal data is usually only carried out with their consent. An exception applies, for example, in cases where it is not possible to obtain prior consent for factual reasons and the processing of the data is permitted by law.



2. Legal basis for the processing of personal data



Insofar as the consent of the data subject is obtained for the processing of personal data, Art. 6 (1) lit. a EU General Data Protection Regulation (GDPR) as the legal basis for the processing of personal data.



In the case of the processing of personal data that is necessary for the performance of a contract to which the data subject is a party, Art. 6 (1) (b) GDPR as the legal basis. This also applies to processing that is necessary for the implementation of pre-contractual measures.



Insofar as the processing of personal data is necessary for the fulfilment of a legal obligation to which our company is subject, Art. 6 (1) c GDPR as the legal basis.



In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 (1) (d) GDPR as the legal basis.



If the processing is necessary to safeguard a legitimate interest of our company or a third party and the interests, fundamental rights and freedoms of the data subject do not outweigh the first interest, Art. 6 (1) lit. f GDPR as the legal basis for processing.



3. Deletion of data and duration of storage


All personal data of the data subject will be deleted or blocked as soon as the purpose for which it was stored no longer applies. In addition, storage may take place if this has been provided for by the European or national legislator in EU regulations, laws or other regulations to which the provider is subject. The data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfilment of a contract.



4. Disclosure of data


Data will only be passed on to third parties within the framework of the statutory provisions, i.e. e.g. on the basis of Art. 6 Abs. 1 bed. b GDPR if this is necessary for contractual purposes or on the basis of Art. 6 Abs. 1 bed. f GDPR based on legitimate interests.



Insofar as external service providers are used to provide our services, they have been carefully selected and commissioned by us. They are bound by our instructions and are regularly checked. We take appropriate legal precautions as well as appropriate technical and organizational measures to protect personal data.



Data will only be transferred to third countries where the GDPR is not directly applicable law if there is an adequate level of data protection, user consent or other legal permission.

We use the web analytics service Tracify on our website or parts of our website to record how our website is used by its visitors and to evaluate and optimize the effectiveness of our advertising/marketing measures. Tracify is a web analytics service provided by Tracify GmbH in Munich, Germany. Tracify GmbH will act as a processor on the basis of an order processing agreement pursuant to Art. 28 GDPR.
Tracify enables an analysis of the use of the website and the customer journey without storing cookies or other information on the user's device, but only on the basis of browser and device information, such as the user's IP address, the configuration of the respective user agent (user agent string), usage data, order information, contact data, screen resolution, installed fonts and plugins and the processor of the respective device.
The information transmitted to Tracify is completely and irreversibly anonymized immediately after transmission, so that a personal reference is excluded. Only the anonymized, aggregated information is analyzed.
The data processing when using Tracify takes place entirely in Germany, there is no data transfer to insecure third countries without an adequate level of data protection.
The legal basis for the use of Tracify is our legitimate interest in accordance with Art. 6 Abs. 1 bed. f) GDPR in the needs-based design of the website and in the evaluation and optimisation of our marketing measures.


5. SSL encryption


For better protection of the transmitted content, our website uses SSL encryption. You can recognize such encryption by the display of "https://" in the address bar. In the case of an unencrypted website, "http://" will be displayed there. Thanks to SSL encryption, the data you transmit to our website cannot be read by unauthorized third parties.

 

II. Provision of the website and creation of log files

1. Description and scope of data processing

If you use the website for informational purposes only, i.e. if you do not register or otherwise transmit information to us, our system automatically collects data and information from the computer system of the accessing computer.


The following data is collected:

  • Information about the type of browser and the version used.
  • the user's operating system
  • the user's Internet service provider
  • the user's IP address
  • Date and time accessed
  • Zeitzonendifferenz zur Greenwich Mean Time (GMT)
  • Content of the question (specific page)
  • Amount of data transferred
  • Websites from which the user's system accesses our website
  • Websites accessed by the user's system through our website


This data is also stored in the log files of our system. This data is not stored together with other personal data of the user.



2. Legal basis for data processing


The legal basis for the temporary storage of data and log files is Art. 6 para. 1 lit. f GDPR.



3. Purpose of data processing


The temporary storage of the IP address by the system is necessary to enable the delivery of the website to the user's device. For this purpose, the user's IP address must be stored for the duration of the session.



The data is stored in log files in order to ensure the functionality of the website. In addition, we use the data to optimize the website and to ensure the security of our information technology systems. In this context, the data will not be further processed for marketing purposes.



These purposes are also our legitimate interest in data processing in accordance with Art. 6 para. 1 lit. f GDPR.


4. Speicherdauer

The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.



In the case of data being stored in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or altered so that it is no longer possible to assign the calling client.


5. Objection and deletion



The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. Therefore, there is no possibility for the user to object.



III. Cookers

1. Description and scope of data processing

Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic character string that enables the browser to be clearly identified when the website is called up again. Cookies cannot run programs or transmit viruses to your computer. They serve to make the Internet offer more user-friendly and effective overall.



We use cookies to make our website more user-friendly. Some elements of our website require that the accessing browser can be identified even after a page change.


2. Legal basis for data processing


The legal basis for the processing of personal data using cookies is Art. 6 (1) lit. f GDPR.



3. Purpose of data processing

The purpose of the use of technically necessary cookies is to make it easier for users to use websites. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a page change.



The user data collected by technically necessary cookies are not used to create user profiles.



These purposes are also our legitimate interest in the processing of personal data in accordance with Art. 6 Abs. 1 bed. f GDPR.



4. Duration of storage, objection and deletion

Cookies are stored on the user's computer and transmitted to our site by the user. Therefore, as a user, you also have full control over the use of cookies. Some cookies are only used temporarily (so-called cookies). transient cookies). These are automatically deleted when the browser is closed. Some cookies are not automatically deleted when the browser is closed (so-called persistent cookies). These are automatically deleted after a predefined period of time, which may vary depending on the cookie. By changing the settings in your internet browser, you can disable or restrict the transmission of cookies. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are disabled for our website, it may no longer be possible to use all functions of the website to their full extent.

 

 

IV. Newsletter


1. Description and scope of data processing

On our website, you have the option of subscribing to a free newsletter with your consent. To subscribe to our newsletter, we use the so-called. Double opt-in, i.e. after you have registered, we will send you an email to the email address you have provided, asking you to confirm that you would like to receive the newsletter. If you register for the newsletter, the data from the input mask will be transmitted to us. The only mandatory information for sending the newsletter is your e-mail address.

For the processing of the data, your consent will be obtained as part of the registration process and reference will be made to this privacy policy.

In addition, the following additional data is collected as part of the registration:

  • IP address of the accessing computer
  • Date and time of registration
  • Date and time of confirmation
  • If you purchase goods or services on our website and provide your email address, this may be used by us to send you a newsletter. In this case, only direct advertising for our own similar goods or services will be sent via the newsletter.


In connection with the processing of data for the sending of newsletters, no data will be passed on to third parties. The data will be used exclusively for sending the newsletter.



2. Legal basis for data processing

The legal basis for the processing of data after subscription to the newsletter by the user is Art. 6 para. 1 lit. a GDPR, provided that the user has given their consent. The collection of further personal data as part of the registration process as proof of registration is based on Art. 6 Abs. 1 bed. f GDPR.

The legal basis for sending the newsletter in connection with the sale of goods or services is § 7 para. 3 of the Act against Unfair Competition (UWG).



3. Purpose of data processing

The collection of the user's e-mail address is used to deliver the newsletter.

The collection of further personal data as part of the registration process serves to prove your registration and, if necessary. to be able to clarify any misuse of the services or the e-mail address used.



4. Duration of storage

If you do not confirm your registration within 24 hours of receiving our confirmation email as part of the double opt-in procedure, your data will be blocked and automatically deleted after one month.


If you have registered, the data will be deleted as soon as it is no longer required to achieve the purpose for which it was collected. The user's e-mail address will therefore be stored for as long as the subscription to the newsletter is active. The other personal data collected as part of the registration process will then usually be deleted after a period of seven days.


5. Objection and deletion

The subscription to the newsletter can be cancelled by the user concerned at any time. For this purpose, there is a corresponding link in each newsletter to click on.

This also allows the user to revoke the consent given and to object to the storage of the personal data collected during registration.


V. Registration

1. Description and scope of data processing

On our website, we offer users the opportunity to register by providing personal data. The data is entered into an input mask and transmitted to us and stored. The data will not be passed on to third parties. As part of the registration process, the following data is collected:

  • First name
  • last name
  • Email address
  • A password of your choice
  • As part of the registration process, the user's consent to the processing of the data is obtained.

In order to prevent unauthorized access by third parties to your personal data, especially financial data, the connection is encrypted using TLS technology.


2. Legal basis for data processing

The legal basis for the processing of the data provided by you is Art. 6 (1) lit. a GDPR, if the user has given their consent.

The legal basis for the processing of the data provided by you on the basis of commercial and tax law requirements is Art. 6 (1) lit. c GDPR.

If the purpose of the registration is for the performance of a contract to which the user is a party or for the implementation of pre-contractual measures, the additional legal basis for the processing of the data is Art. 6 Abs. 1 bed. b GDPR.



3. Purpose of data processing

The user's registration is necessary for the provision of certain content and services on our website. A customer account is set up for the customer to manage their orders.


4. Duration of storage

The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected.

This is the case with the data collected as part of the registration process if the registration on our website is cancelled or modified.


5. Objection and deletion

As a user, you have the option to revoke your registration at any time. You can change the data stored about you at any time. You can take these actions after logging in to your customer account.

 

 

WE. Contact form and e-mail contact

1. Description and scope of data processing

There is a contact form on our website that can be used to contact us electronically. If a user makes use of this option, the data entered in the input mask will be transmitted to us and stored. These data are:

  • Name
  • Email address
  • Phone number (optional)
  • Anfragetext


For the processing of the data, your consent will be obtained as part of the registration process and reference will be made to this privacy policy.

Alternatively, you can contact us via the e-mail address provided. In this case, the user's personal data transmitted with the e-mail will be stored.

The data will not be passed on to third parties in this context. The data will be used exclusively for processing the conversation.


2. Legal basis for data processing

The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR, if the user has given their consent.

The legal basis for the processing of data transmitted in the context of sending an e-mail is Art. 6 Abs. 1 bed. f DS-GVO. If the purpose of the contact is to conclude a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b DS-GVO.


3. Purpose of data processing

The processing of the personal data from the input mask serves us solely for the purpose of processing the contact. In the case of contact by e-mail, the necessary legitimate interest in the processing of the data lies precisely in the processing of the conversation.


4. Duration of storage

The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is terminated if it can be inferred from the circumstances that the matter in question has been conclusively clarified.


5. Objection and deletion

The user has the possibility to withdraw his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time. In such a case, the conversation cannot continue.

You can inform us of your revocation at any time via the contact form, by e-mail or by telephone.

In this case, all personal data stored in the course of contacting us will be deleted.

VII. Online-Shop


1. Description and scope of data processing

On our website, we offer users the opportunity to conclude sales contracts. If you would like to place an order in our online shop, it is necessary for the conclusion of the contract that you provide your personal data, which we need for order processing. For this purpose, you can enter your data into an input mask and transmit it to us. The mandatory information required for the execution of the contract is marked separately, the other information is voluntary.


The following data is collected as part of the ordering process:

  • First and Last Name
  • address
  • payment details

We process the data you provide to process your order. For this purpose, we may share your data with third-party companies to process payment and delivery. The terms and conditions and privacy notices of these companies will apply, which will be listed in the order processing, in our payment and shipping information, or in the respective transactional applications that you go through during the payment process.

In order to prevent unauthorized access by third parties to your personal data, in particular financial data, the ordering process is encrypted using TLS technology.


2 Legal basis for data processing

The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR, if the user has given their consent.

In the case of the processing of personal data necessary for the performance of a contract, Art. 6 Abs. 1 bed. b) GDPR as the legal basis. This also applies to processing that is necessary for the implementation of pre-contractual measures.

A transfer of data to third parties takes place on the basis of Art. 6 para. 1 lit. f GDPR on the basis of legitimate interests to optimize our online offering.

The legal basis for the processing of the data provided by you on the basis of commercial and tax law requirements is Art. 6 Abs. 1 bed. c DS-GVO.



3 Purpose of data processing

The transmission of the data is necessary for the performance of a contract with the user or for the implementation of pre-contractual measures.

The disclosure of data to third parties is necessary for the fulfilment of contractual purposes or for the optimisation of our online offering, which also protects the legitimate interest in data processing pursuant to Art. 6 para. 1 lit. f GDPR.

 

4 Duration of storage

The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. This is the case when the data is no longer required for the performance of the contract. Even after the conclusion of the contract, it may be necessary to store personal data of the contractual partner in order to comply with contractual or legal obligations. We are obliged by commercial and tax law to store your address, payment and order data for a period of 10 years.


5 Objection and deletion

The user has the option of objecting to the storage of his or her personal data at any time. To do this, you can contact us by e-mail or any other contact channel.

You can inform us of your revocation at any time via the contact form, by e-mail or by telephone.

In this case, all personal data stored by us as part of a contract will be deleted. Since the data is required for the fulfilment of a contract or for the implementation of pre-contractual measures, an early deletion of the data is only possible if there are no contractual or legal obligations to the contrary.

 

VIII. Rights of the data subject


If your personal data is processed, you are a data subject within the meaning of the GDPR and have the following rights vis-à-vis the controller:

1. Right of access

You may request confirmation from the controller as to whether or not personal data concerning you is being processed by us.

If such processing takes place, you may request information from the controller about the following:

(1) the purposes for which the personal data are processed;

(2) the categories of personal data that are processed;

(3) the recipients or categories of recipients to whom the personal data concerning you has been or will be disclosed;

(4) the envisaged period for which the personal data concerning you will be stored or, if it is not possible to provide specific information on this, criteria for determining the storage period;

(5) the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the controller, or a right to object to such processing;

(6) the existence of a right to lodge a complaint with a supervisory authority;

(7) any available information on the origin of the data, if the personal data was not collected from the data subject;

(8) the existence of automated decision-making, including profiling, in accordance with Article 22(1) and (4) of the GDPR and, at least in these cases, meaningful information about the logic involved, as well as the scope and intended effects of such processing for the data subject.

You have the right to request information as to whether your personal data is being transferred to a third country or to an international organisation. In this regard, you may request to be informed of the appropriate safeguards pursuant to Article 46 of the GDPR in relation to the transfer.


2. Right to rectification

You have a right to rectification and/or completion vis-à-vis the controller if the personal data processed about you is inaccurate or incomplete. The controller must make the correction without undue delay.


3. Right to restriction of processing

You may request the restriction of the processing of your personal data under the following conditions:

(1) if you contest the accuracy of the personal data concerning you, for a period enabling the controller to verify the accuracy of the personal data;

(2) the processing is unlawful and you object to the erasure of the personal data and request the restriction of the use of the personal data instead;

(3) the controller no longer needs the personal data for the purposes of the processing, but you need them for the establishment, exercise or defence of legal claims; or

(4) You have objected to the processing pursuant to Article 21 (1) GDPR and it is not yet clear whether the legitimate grounds of the controller outweigh your reasons.


Where the processing of your personal data has been restricted, such data may only be processed with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State, apart from their storage.

If the restriction of processing has been restricted in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.

 

 


4. Right to erasure

a) Obligation to erase

You may request the controller to erase the personal data concerning you without undue delay, and the controller is obliged to erase such data without undue delay if one of the following grounds applies:

(1) The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed.

(2) You revoke your consent to which the processing pursuant to Art. 6 (1) a or Art. 9 (2) a GDPR and there is no other legal basis for the processing.

(3) In accordance with Art. 21 (1) GDPR and there are no overriding legitimate grounds for the processing or you file a complaint pursuant to Art. 21 (2) GDPR.

(4) Your personal data has been unlawfully processed.

5. The erasure of personal data concerning you is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.

(6) Your personal data has been collected in connection with information society services provided in accordance with Article 8(1) of the GDPR.


b) Information to third parties

Where the controller has made the personal data concerning you public and is required to erase them in accordance with Article 17(1) of the GDPR, it shall take appropriate measures, including technical measures, taking into account the available technology and the costs of implementation, to inform controllers processing the personal data that: that you, as a data subject, have requested that they delete all links to that personal data or all copies or replications of that data.


(c) Exceptions

The right to erasure does not apply to the extent that the processing is necessary for.

(1) for the exercise of the right to freedom of expression and information;

(2) for compliance with a legal obligation which requires processing under Union law or the law of the Member States to which the controller is subject, or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;

(3) for reasons of public interest in the field of public health in accordance with Article 9(2)(h) and (i) and Article 9(3) of the General Data Protection Regulation;

(4) for archiving purposes in the public interest, for scientific or historical research purposes, or for statistical purposes in accordance with Article 89(1) of the GDPR, to the extent that the right referred to in section (a) could render impossible or seriously impair the achievement of the purposes of such processing; or

(5) to establish, exercise or defend legal claims.


5. Right of access

If you have asserted the right to rectification, erasure or restriction of processing vis-à-vis the controller, the controller is obliged to inform all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves disproportionate effort.

You have the right to be informed by the controller about these recipients.


6. Right to data portability

You have the right to receive the personal data concerning you that you have provided to the controller in a structured, commonly used and machine-readable format. You also have the right to transmit such data to another controller, without the controller to whom the personal data have been provided being prevented from doing so, provided that:



(1) the processing is based on consent pursuant to Art. 6 para. 1 lit. a GDPR or Art. 9 Abs. 2 lit. a GDPR or to a contract pursuant to Art. 6 para. 1 lit. b GDPR and

(2) the processing is carried out by automated means.


When exercising this right, you also have the right to have your personal data transferred directly from one controller to another, to the extent technically feasible. In doing so, the freedoms and rights of other persons must not be infringed.


The right to data portability does not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.


7. Right to object

You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you which is carried out on the basis of Article 6(1)(e) or (f) of the GDPR; this also applies to profiling based on these provisions. Data protection is of particular importance to Berliner Platz.

The person responsible no longer processes the personal data relating to you unless he can demonstrate compelling legitimate grounds for the processing which outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

If the personal data concerning you is processed in order to operate direct advertising, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct advertising.

If you object to the processing for direct marketing purposes, the personal data concerning you will no longer be processed for these purposes.

Notwithstanding Regulation 2002/58/EC, you have the possibility to exercise your right to object in relation to the use of information society services by means of automated procedures using technical specifications.


8. Right to revoke the declaration of consent under data protection law

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the legality of the processing carried out on the basis of the consent up to the point of revocation.


9. Automated case-by-case decision-making, including profiling.

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects for you or similarly significantly affects you. This does not apply if the decision

(1) is necessary for the conclusion or performance of a contract between you and the controller,

(2) is permitted by Union or Member State law to which the controller is subject and that legislation contains appropriate measures to safeguard your rights and freedoms and legitimate interests, or

(3) is made with your explicit consent.

However, these decisions may not apply to special categories of personal data pursuant to Art. 9(1) of the GDPR, unless Art. 9(2)(a) or (g) and appropriate measures have been taken to protect the rights and freedoms and your legitimate interests.

In the cases referred to in paragraphs 1 and 3, the controller shall take appropriate measures to safeguard the rights and freedoms and your legitimate interests, including, at a minimum, the right to obtain the intervention of a person by the controller, to express one's own point of view and to challenge the decision.


10. Right to lodge a complaint with a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the member state of your place of residence, your place of work or the place of the alleged infringement, if you believe that the processing of your personal data violates violates the GDPR.

The supervisory authority to which the complaint was lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 of the GDPR.